{"id":4106,"date":"2022-03-11T16:11:47","date_gmt":"2022-03-11T15:11:47","guid":{"rendered":"https:\/\/textinnova.com\/content-creation\/digital-identity\/"},"modified":"2022-03-13T15:12:40","modified_gmt":"2022-03-13T14:12:40","slug":"personal-branding","status":"publish","type":"page","link":"https:\/\/textinnova.com\/en\/content-marketing\/personal-branding\/","title":{"rendered":"Personal branding"},"content":{"rendered":"<div id=\"tdi_1\" class=\"tdc-zone\"><div class=\"tdc_zone tdi_2  wpb_row td-pb-row\"  >\n<style scoped>\n\/* custom css - generated by TagDiv Composer *\/\n\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_2{\r\n                    min-height: 0;\r\n                }\n<\/style><div id=\"tdi_3\" class=\"tdc-row\"><div class=\"vc_row tdi_4  wpb_row td-pb-row\" >\n<style scoped>\n\/* custom css - generated by TagDiv Composer *\/\n\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_4,\r\n                .tdi_4 .tdc-columns{\r\n                    min-height: 0;\r\n                }.tdi_4,\r\n\t\t\t\t.tdi_4 .tdc-columns{\r\n\t\t\t\t    display: block;\r\n\t\t\t\t}.tdi_4 .tdc-columns{\r\n\t\t\t\t    width: 100%;\r\n\t\t\t\t}.tdi_4:before,\r\n\t\t\t\t.tdi_4:after{\r\n\t\t\t\t    display: table;\r\n\t\t\t\t}\n<\/style><div class=\"vc_column tdi_6  wpb_column vc_column_container tdc-column td-pb-span12\">\n<style scoped>\n\/* custom css - generated by TagDiv Composer *\/\n\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_6{\r\n                    vertical-align: baseline;\r\n                }.tdi_6 > .wpb_wrapper,\r\n\t\t\t\t.tdi_6 > .wpb_wrapper > .tdc-elements{\r\n\t\t\t\t    display: block;\r\n\t\t\t\t}.tdi_6 > .wpb_wrapper > .tdc-elements{\r\n\t\t\t\t    width: 100%;\r\n\t\t\t\t}.tdi_6 > .wpb_wrapper > .vc_row_inner{\r\n\t\t\t\t    width: auto;\r\n\t\t\t\t}.tdi_6 > .wpb_wrapper{\r\n\t\t\t\t    width: auto;\r\n\t\t\t\t    height: auto;\r\n\t\t\t\t}\n<\/style><div class=\"wpb_wrapper\" ><div class=\"td_block_wrap tdb_title tdi_7 tdb-page-title td-pb-border-top td_block_template_1\"  data-td-block-uid=\"tdi_7\" >\n<style>\n\n\/* inline tdc_css att - generated by TagDiv Composer *\/\n\n.tdi_7{\nmargin-bottom:50px !important;\npadding-top:50px !important;\n}\n\n<\/style>\n<style>\n\/* custom css - generated by TagDiv Composer *\/\n.tdb_title{\r\n                  margin-bottom: 19px;\r\n                }.tdb_title.tdb-content-horiz-center{\r\n                  text-align: center;\r\n                }.tdb_title.tdb-content-horiz-center .tdb-title-line{\r\n                  margin: 0 auto;\r\n                }.tdb_title.tdb-content-horiz-right{\r\n                  text-align: right;\r\n                }.tdb_title.tdb-content-horiz-right .tdb-title-line{\r\n                  margin-left: auto;\r\n                  margin-right: 0;\r\n                }.tdb-title-text{\r\n                  display: inline-block;\r\n                  position: relative;\r\n                  margin: 0;\r\n                  word-wrap: break-word;\r\n                  font-size: 30px;\r\n                  line-height: 38px;\r\n                  font-weight: 700;\r\n                }.tdb-first-letter{\r\n                  position: absolute;\r\n                  -webkit-user-select: none;\r\n                  user-select: none;\r\n                  pointer-events: none;\r\n                  text-transform: uppercase;\r\n                  color: rgba(0, 0, 0, 0.08);\r\n                  font-size: 6em;\r\n                  font-weight: 300;\r\n                  top: 50%;\r\n                  -webkit-transform: translateY(-50%);\r\n                  transform: translateY(-50%);\r\n                  left: -0.36em;\r\n                  z-index: -1;\r\n                  -webkit-text-fill-color: initial;\r\n                }.tdb-title-line{\r\n                  display: none;\r\n                  position: relative;\r\n                }.tdb-title-line:after{\r\n                  content: '';\r\n                  width: 100%;\r\n                  position: absolute;\r\n                  background-color: var(--td_theme_color, #4db2ec);\r\n                  top: 0;\r\n                  left: 0;\r\n                  margin: auto;\r\n                }.tdi_7 .tdb-title-text{\r\n\t\t\t\t\tbackground-color: #6ca6c1;\r\n\t\t\t\t\t-webkit-background-clip: text;\r\n\t\t\t\t\t-webkit-text-fill-color: transparent;\r\n\t\t\t\t\r\n\t\t\t\t\tfont-family:Lato !important;font-size:38px !important;\r\n\t\t\t\t}html[class*='ie'] .tdi_7 .tdb-title-text{\r\n\t\t\t\t    background: none;\r\n\t\t\t\t\tcolor: #6ca6c1;\r\n\t\t\t\t}.tdi_7 .tdb-title-line:after{\r\n\t\t\t\t\theight: 2px;\r\n\t\t\t\t\r\n\t\t\t\t\tbottom: 40%;\r\n\t\t\t\t}.tdi_7 .tdb-title-line{\r\n\t\t\t\t\theight: 50px;\r\n\t\t\t\t}.td-theme-wrap .tdi_7{\r\n\t\t\t\t\ttext-align: left;\r\n\t\t\t\t}.tdi_7 .tdb-first-letter{\r\n\t\t\t\t\tleft: -0.36em;\r\n\t\t\t\t\tright: auto;\r\n\t\t\t\t}\n<\/style><div class=\"tdb-block-inner td-fix-index\"><h1 class=\"tdb-title-text\">Sample Page Title<\/h1><div><\/div><div class=\"tdb-title-line\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div id=\"tdi_8\" class=\"tdc-row\"><div class=\"vc_row tdi_9  wpb_row td-pb-row\" >\n<style scoped>\n\/* custom css - generated by TagDiv Composer *\/\n\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_9,\r\n                .tdi_9 .tdc-columns{\r\n                    min-height: 0;\r\n                }.tdi_9,\r\n\t\t\t\t.tdi_9 .tdc-columns{\r\n\t\t\t\t    display: block;\r\n\t\t\t\t}.tdi_9 .tdc-columns{\r\n\t\t\t\t    width: 100%;\r\n\t\t\t\t}.tdi_9:before,\r\n\t\t\t\t.tdi_9:after{\r\n\t\t\t\t    display: table;\r\n\t\t\t\t}\n\/* inline tdc_css att - generated by TagDiv Composer *\/\n\n.tdi_9{\nmargin-bottom:-10px !important;\n}\n\n.tdi_9 .td_block_wrap{ text-align:left }\n\n<\/style><div class=\"vc_column tdi_11  wpb_column vc_column_container tdc-column td-pb-span8\">\n<style scoped>\n\/* custom css - generated by TagDiv Composer *\/\n\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_11{\r\n                    vertical-align: baseline;\r\n                }.tdi_11 > .wpb_wrapper,\r\n\t\t\t\t.tdi_11 > .wpb_wrapper > .tdc-elements{\r\n\t\t\t\t    display: block;\r\n\t\t\t\t}.tdi_11 > .wpb_wrapper > .tdc-elements{\r\n\t\t\t\t    width: 100%;\r\n\t\t\t\t}.tdi_11 > .wpb_wrapper > .vc_row_inner{\r\n\t\t\t\t    width: auto;\r\n\t\t\t\t}.tdi_11 > .wpb_wrapper{\r\n\t\t\t\t    width: auto;\r\n\t\t\t\t    height: auto;\r\n\t\t\t\t}\n<\/style><div class=\"wpb_wrapper\" ><div class=\"vc_row_inner tdi_13  vc_row vc_inner wpb_row td-pb-row\" >\n<style scoped>\n\/* custom css - generated by TagDiv Composer *\/\n\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_13{\r\n                    position: relative !important;\r\n                    top: 0;\r\n                    transform: none;\r\n                    -webkit-transform: none;\r\n                }.tdi_13,\r\n\t\t\t\t.tdi_13 .tdc-inner-columns{\r\n\t\t\t\t    display: block;\r\n\t\t\t\t}.tdi_13 .tdc-inner-columns{\r\n\t\t\t\t    width: 100%;\r\n\t\t\t\t}\n\/* inline tdc_css att - generated by TagDiv Composer *\/\n\n\/* phone *\/\n@media (max-width: 767px)\n{\n.tdi_13{\nwidth:100% !important;\n}\n}\n\n<\/style><div class=\"vc_column_inner tdi_15  wpb_column vc_column_container tdc-inner-column td-pb-span12\">\n<style scoped>\n\/* custom css - generated by TagDiv Composer *\/\n\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_15{\r\n                    vertical-align: baseline;\r\n                }.tdi_15 .vc_column-inner > .wpb_wrapper,\r\n\t\t\t\t.tdi_15 .vc_column-inner > .wpb_wrapper .tdc-elements{\r\n\t\t\t\t    display: block;\r\n\t\t\t\t}.tdi_15 .vc_column-inner > .wpb_wrapper .tdc-elements{\r\n\t\t\t\t    width: 100%;\r\n\t\t\t\t}\n<\/style><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\" ><div class=\"wpb_wrapper td_block_single_image td_block_wrap  td-animation-stack td_block_wrap vc_single_image tdi_16  td-single-image- td-pb-border-top td_block_template_1 \"  data-td-block-uid=\"tdi_16\"><span \r\n                            class=\"td_single_image_bg td-lazy-img\" \r\n                            data-type=\"css_image\" \r\n                            data-img-url=\"https:\/\/textinnova.com\/wp-content\/uploads\/2022\/01\/identidad-digital-marca-personal-en-internet-textinnova.jpg\"  ><\/span>\n<style>\n\/* custom css - generated by TagDiv Composer *\/\n.td_block_single_image.td-image-video-modal{\r\n                  cursor: pointer;\r\n                }.td_block_single_image.td-no-img-custom-url .td_single_image_bg{\r\n                  pointer-events: none;\r\n                  cursor: default;\r\n                }.vc_single_image a{\r\n                  position: relative;\r\n                }.td-single-image-style-rounded .td_single_image_bg,\r\n                .td-single-image-style-rounded .td_single_image_bg:before,\r\n                .td-single-image-style-rounded .td_single_image_bg:after{\r\n                  border-radius: 4px;\r\n                }.td-single-image-style-border,\r\n                .td-single-image-style-round-border,\r\n                .td-single-image-style-circle-border,\r\n                .td-single-image-style-outline,\r\n                .td-single-image-style-bordered-shadow,\r\n                .td-single-image-style-round-outline,\r\n                .td-single-image-style-round-border-shadow,\r\n                .td-single-image-style-circle-outline,\r\n                .td-single-image-style-circle-border-shadow{\r\n                  margin-bottom: 22px;\r\n                  background-color: #EBEBEB;\r\n                }.td-single-image-style-border,\r\n                .td-single-image-style-round-border,\r\n                .td-single-image-style-circle-border{\r\n                  padding: 6px;\r\n                }.td-single-image-style-outline,\r\n                .td-single-image-style-bordered-shadow,\r\n                .td-single-image-style-round-outline,\r\n                .td-single-image-style-round-border-shadow,\r\n                .td-single-image-style-circle-outline,\r\n                .td-single-image-style-circle-border-shadow{\r\n                  padding: 1px;\r\n                }.td-single-image-style-outline .td_single_image_bg:before,\r\n                .td-single-image-style-bordered-shadow .td_single_image_bg:before,\r\n                .td-single-image-style-round-outline .td_single_image_bg:before,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg:before,\r\n                .td-single-image-style-circle-outline .td_single_image_bg:before,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg:before,\r\n                .td-single-image-style-outline a:after,\r\n                .td-single-image-style-bordered-shadow .td_single_image_bg:after,\r\n                .td-single-image-style-round-outline .td_single_image_bg:after,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg:after,\r\n                .td-single-image-style-circle-outline .td_single_image_bg:after,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg:after{\r\n                  content: '';\r\n                  position: absolute;\r\n                  top: 0;\r\n                  left: 0;\r\n                  width: 100%;\r\n                  height: 100%;\r\n                }.td-single-image-style-outline .td_single_image_bg:after,\r\n                .td-single-image-style-bordered-shadow .td_single_image_bg:after,\r\n                .td-single-image-style-round-outline .td_single_image_bg:after,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg:after,\r\n                .td-single-image-style-circle-outline .td_single_image_bg:after,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg:after{\r\n                  color: #fff;\r\n                  -webkit-box-shadow: inset 0px 0px 0px 6px;\r\n                  box-shadow: inset 0px 0px 0px 6px;\r\n                }.td-single-image-style-outline .td_single_image_bg:before,\r\n                .td-single-image-style-bordered-shadow .td_single_image_bg:before,\r\n                .td-single-image-style-round-outline .td_single_image_bg:before,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg:before,\r\n                .td-single-image-style-circle-outline .td_single_image_bg:before,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg:before{\r\n                  color: #EBEBEB;\r\n                  -webkit-box-shadow: inset 0px 0px 0px 7px;\r\n                  box-shadow: inset 0px 0px 0px 7px;\r\n                }.td-single-image-style-shadow .td_single_image_bg,\r\n                .td-single-image-style-bordered-shadow .td_single_image_bg,\r\n                .td-single-image-style-round-shadow .td_single_image_bg,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg,\r\n                .td-single-image-style-circle-shadow .td_single_image_bg,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg{\r\n                  -webkit-box-shadow: 0 0 6px rgba(0, 0, 0, 0.1);\r\n                  box-shadow: 0 0 6px rgba(0, 0, 0, 0.1);\r\n                }.td-single-image-style-3d-shadow{\r\n                  position: relative;\r\n                }.td-single-image-style-3d-shadow:before,\r\n                .td-single-image-style-3d-shadow:after{\r\n                  content: '';\r\n                  position: absolute;\r\n                  bottom: 0;\r\n                  height: 30%;\r\n                  -webkit-box-shadow: 0 15px 10px rgba(0, 0, 0, 0.6);\r\n                  box-shadow: 0 15px 10px rgba(0, 0, 0, 0.6);\r\n                  z-index: 0;\r\n                }.td-single-image-style-3d-shadow:before{\r\n                  left: 5px;\r\n                  right: 50%;\r\n                  -webkit-transform: skewY(-6deg);\r\n                  transform: skewY(-6deg);\r\n                  -webkit-transform-origin: 0 0;\r\n                  transform-origin: 0 0;\r\n                }.td-single-image-style-3d-shadow:after{\r\n                  left: 50%;\r\n                  right: 5px;\r\n                  -webkit-transform: skewY(6deg);\r\n                  transform: skewY(6deg);\r\n                  -webkit-transform-origin: 100% 0;\r\n                  transform-origin: 100% 0;\r\n                }.td-single-image-style-3d-shadow .td_single_image_bg{\r\n                  z-index: 1;\r\n                }.td-single-image-style-round,\r\n                .td-single-image-style-round-border,\r\n                .td-single-image-style-round-outline,\r\n                .td-single-image-style-round-shadow,\r\n                .td-single-image-style-round-border-shadow,\r\n                .td-single-image-style-circle,\r\n                .td-single-image-style-circle-border,\r\n                .td-single-image-style-circle-outline,\r\n                .td-single-image-style-circle-shadow,\r\n                .td-single-image-style-circle-border-shadow{\r\n                  border-radius: 50%;\r\n                }.td-single-image-style-round .td_single_image_bg,\r\n                .td-single-image-style-round-border .td_single_image_bg,\r\n                .td-single-image-style-round-outline .td_single_image_bg,\r\n                .td-single-image-style-round-shadow .td_single_image_bg,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg,\r\n                .td-single-image-style-circle .td_single_image_bg,\r\n                .td-single-image-style-circle-border .td_single_image_bg,\r\n                .td-single-image-style-circle-outline .td_single_image_bg,\r\n                .td-single-image-style-circle-shadow .td_single_image_bg,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg,\r\n                .td-single-image-style-round .td_single_image_bg:before,\r\n                .td-single-image-style-round-border .td_single_image_bg:before,\r\n                .td-single-image-style-round-outline .td_single_image_bg:before,\r\n                .td-single-image-style-round-shadow .td_single_image_bg:before,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg:before,\r\n                .td-single-image-style-circle .td_single_image_bg:before,\r\n                .td-single-image-style-circle-border .td_single_image_bg:before,\r\n                .td-single-image-style-circle-outline .td_single_image_bg:before,\r\n                .td-single-image-style-circle-shadow .td_single_image_bg:before,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg:before,\r\n                .td-single-image-style-round .td_single_image_bg:after,\r\n                .td-single-image-style-round-border .td_single_image_bg:after,\r\n                .td-single-image-style-round-outline .td_single_image_bg:after,\r\n                .td-single-image-style-round-shadow .td_single_image_bg:after,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg:after,\r\n                .td-single-image-style-circle .td_single_image_bg:after,\r\n                .td-single-image-style-circle-border .td_single_image_bg:after,\r\n                .td-single-image-style-circle-outline .td_single_image_bg:after,\r\n                .td-single-image-style-circle-shadow .td_single_image_bg:after,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg:after{\r\n                  border-radius: 50%;\r\n                }.td-single-image-style-round-outline .td_single_image_bg:before,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg:before,\r\n                .td-single-image-style-circle-outline .td_single_image_bg:before,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg:before,\r\n                .td-single-image-style-round-outline .td_single_image_bg:before:before,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg:before:before,\r\n                .td-single-image-style-circle-outline .td_single_image_bg:before:before,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg:before:before,\r\n                .td-single-image-style-round-outline .td_single_image_bg:after:before,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg:after:before,\r\n                .td-single-image-style-circle-outline .td_single_image_bg:after:before,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg:after:before,\r\n                .td-single-image-style-round-outline .td_single_image_bg:after,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg:after,\r\n                .td-single-image-style-circle-outline .td_single_image_bg:after,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg:after,\r\n                .td-single-image-style-round-outline .td_single_image_bg:before:after,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg:before:after,\r\n                .td-single-image-style-circle-outline .td_single_image_bg:before:after,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg:before:after,\r\n                .td-single-image-style-round-outline .td_single_image_bg:after:after,\r\n                .td-single-image-style-round-border-shadow .td_single_image_bg:after:after,\r\n                .td-single-image-style-circle-outline .td_single_image_bg:after:after,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg:after:after{\r\n                  border-radius: 50%;\r\n                }.td-single-image-style-circle .td_single_image_bg,\r\n                .td-single-image-style-circle-border .td_single_image_bg,\r\n                .td-single-image-style-circle-outline .td_single_image_bg,\r\n                .td-single-image-style-circle-shadow .td_single_image_bg,\r\n                .td-single-image-style-circle-border-shadow .td_single_image_bg{\r\n                  height: 0;\r\n                  padding-bottom: 100%;\r\n                }.vc_single_image .td_single_image_bg{\r\n                  width: 100%;\r\n                  display: block;\r\n                  background-size: cover;\r\n                }.tdi_16 .td_single_image_bg{\r\n\t\t\t\t\theight: 310px;\r\n\t\t\t\t\tpadding-bottom: 0;\r\n\t\t\t\t\r\n                background-repeat: no-repeat;\r\n\t\t\t\t\r\n                background-position: center top;\r\n\t\t\t\t}.tdi_16:hover .td_single_image_bg:before{\r\n                    opacity: 0;\r\n                }@media (max-width: 767px) {\r\n                  .td-stretch-content .td_block_single_image {\r\n                    margin-right: -20px;\r\n                    margin-left: -20px;\r\n                  }\r\n                }@media (max-width: 767px) {\r\n                  .td-single-image-style-border,\r\n                  .td-single-image-style-round-border,\r\n                  .td-single-image-style-circle-border,\r\n                  .td-single-image-style-outline,\r\n                  .td-single-image-style-bordered-shadow,\r\n                  .td-single-image-style-round-outline,\r\n                  .td-single-image-style-round-border-shadow,\r\n                  .td-single-image-style-circle-outline,\r\n                  .td-single-image-style-circle-border-shadow {\r\n                    margin-bottom: 32px;\r\n                  }\r\n                }\n<\/style><\/div><\/div><\/div><\/div><\/div><div class=\"td_block_wrap td_block_text_with_title tdi_17 tagdiv-type td-pb-border-top p-contenidos td_block_template_1\"  data-td-block-uid=\"tdi_17\" >\n<style>\n\n\/* inline tdc_css att - generated by TagDiv Composer *\/\n\n.tdi_17{\nmargin-bottom:20px !important;\n}\n\n\/* phone *\/\n@media (max-width: 767px)\n{\n.tdi_17{\nmargin-bottom:30px !important;\n}\n}\n\n<\/style>\n<style>\n\/* custom css - generated by TagDiv Composer *\/\n.td_block_text_with_title{\r\n                  margin-bottom: 44px;\r\n                  -webkit-transform: translateZ(0);\r\n                  transform: translateZ(0);\r\n                }.td_block_text_with_title p:last-child{\r\n                  margin-bottom: 0;\r\n                }.tdi_17,\r\n                .tdi_17 p{\r\n\t\t\t        font-family:Lora !important;font-size:17px !important;line-height:1.6em !important;\r\n\t\t        }.tdi_17{\r\n\t\t\t        color: #000000;\r\n\t\t        }.tdi_17 a{\r\n\t\t\t        color: #6ca6c1;\r\n\t\t        }.tdi_17 a:hover{\r\n\t\t\t        color: #6ca6c1;\r\n\t\t        }\n<\/style><div class=\"td-block-title-wrap\"><\/div><div class=\"td_mod_wrap td-fix-index\"><p>Show yourself in cyberspace as you want others to see you. Create the ideal setting for collective participation and shared creativity. Convert your followers into leads. Really communicate, with the distinctive style that <span class=\"text\">text<\/span><span class=\"innova\">innova<\/span> carves out for you. Your personal brand makes you different, unique and relevant, either as a company or as a professional. That&#8217;s why it&#8217;s essential to design a strategic plan that defines your identity in interactive contexts, positions you in SEO and helps you build a positive <strong>online reputation<\/strong>. Because the image that users build and transfer to the offline environment depends on the one you put forward. The Internet provides you with the spaces to build your <strong>2.0 personality<\/strong>: blogs, microblogs, news portals, websites, social media, etc. We create the content that best suits your profile and your market, so you generate <strong>valuable traffic<\/strong> to those spaces, as well as <strong>trust<\/strong> between the members of the various <strong>virtual communities<\/strong>.<\/p>\n<\/div><\/div><div class=\"td_block_wrap td_block_title tdi_18 td-pb-border-top tit-inner td_block_template_2 td-fix-index\"  data-td-block-uid=\"tdi_18\" >\n<style>\n.td_block_template_2.widget > ul > li {\r\n                margin-left: 0 !important;\r\n            }\r\n            \r\n            .td_block_template_2 .td-block-title {\r\n                font-size: 17px;\r\n                font-weight: 500;\r\n                margin-top: 0;\r\n                margin-bottom: 16px;\r\n                line-height: 31px;\r\n                text-align: left;\r\n            }\r\n            .td_block_template_2 .td-block-title > * {\r\n                color: var(--td_text_header_color, #000);\r\n            }\r\n            .td_block_template_2 .td-related-title a {\r\n                padding: 0 20px 0 0;\r\n            }\r\n            @media (max-width: 767px) {\r\n                .td_block_template_2 .td-related-title a {\r\n                    font-size: 15px;\r\n                }\r\n            }\r\n            .td_block_template_2 .td-related-title .td-cur-simple-item {\r\n                color: var(--td_theme_color, #4db2ec);\r\n            }\r\n            \r\n            \r\n            \r\n            \r\n            .td-theme-wrap .tdi_18 .td-block-title > *,\r\n            .td-theme-wrap .tdi_18 .td-pulldown-filter-link:hover,\r\n            .td-theme-wrap .tdi_18 .td-subcat-item a:hover,\r\n            .td-theme-wrap .tdi_18 .td-subcat-item .td-cur-simple-item,\r\n            .td-theme-wrap .tdi_18 .td-subcat-dropdown:hover .td-subcat-more span,\r\n            .td-theme-wrap .tdi_18 .td-subcat-dropdown:hover .td-subcat-more i {\r\n                color: #000000;\r\n            }\r\n\r\n            .td-theme-wrap .tdi_18 .td-subcat-dropdown ul:after {\r\n                background-color: #000000;\r\n            }\r\n            \r\n            \r\n            .td-theme-wrap .tdi_18 .td_module_wrap:hover .entry-title a,\r\n            .td-theme-wrap .tdi_18 .td_quote_on_blocks,\r\n            .td-theme-wrap .tdi_18 .td-opacity-cat .td-post-category:hover,\r\n            .td-theme-wrap .tdi_18 .td-opacity-read .td-read-more a:hover,\r\n            .td-theme-wrap .tdi_18 .td-opacity-author .td-post-author-name a:hover,\r\n            .td-theme-wrap .tdi_18 .td-instagram-user a {\r\n                color: #000000;\r\n            }\r\n\r\n            .td-theme-wrap .tdi_18 .td-next-prev-wrap a:hover,\r\n            .td-theme-wrap .tdi_18 .td-load-more-wrap a:hover {\r\n                background-color: #000000;\r\n                border-color: #000000;\r\n            }\r\n\r\n            .td-theme-wrap .tdi_18 .td-read-more a,\r\n            .td-theme-wrap .tdi_18 .td-weather-information:before,\r\n            .td-theme-wrap .tdi_18 .td-weather-week:before,\r\n            .td-theme-wrap .tdi_18 .td-exchange-header:before,\r\n            .td-theme-wrap .td-footer-wrapper .tdi_18 .td-post-category,\r\n            .td-theme-wrap .tdi_18 .td-post-category:hover {\r\n                background-color: #000000;\r\n            }\n\/* inline tdc_css att - generated by TagDiv Composer *\/\n\n.tdi_18{\nmargin-bottom:10px !important;\n}\n\n<\/style>\n<style>\n\/* custom css - generated by TagDiv Composer *\/\nbody .tdi_18 .td-block-title a,\r\n\t\t\t\tbody .tdi_18 .td-block-title span{\r\n\t\t\t\t\tfont-family:Lato !important;font-size:28px !important;font-weight:400 !important;\r\n\t\t\t\t}body .tdi_18 .td-block-title{\r\n\t\t\t\t\ttext-align: left;\r\n\t\t\t\t}body .tdi_18.td_block_template_4 .td-block-title > *:before{\r\n\t\t\t\t    right: auto;\r\n\t\t\t\t    left: 10px;\r\n\t\t\t\t}body .tdi_18.td_block_template_5 .td-block-title > *{\r\n\t\t\t\t    border-width: 0 0 0 4px;\r\n\t\t\t\t}body .tdi_18.td_block_template_8 .td-block-title > *{\r\n\t\t\t\t\tpadding-left: 0;\r\n\t\t\t\t\tpadding-right: 20px;\r\n\t\t\t\t}body .tdi_18.td_block_template_9 .td-block-title:after{\r\n\t\t\t\t\tright: auto;\r\n\t\t\t\t\tleft: 0;\r\n\t\t\t\t}body .tdi_18.td_block_template_13 .td-block-subtitle{\r\n\t\t\t\t\tright: auto;\r\n\t\t\t\t\tleft: -4px;\r\n\t\t\t\t}body .tdi_18.td_block_template_17 .td-block-title:after{\r\n\t\t\t\t\tright: auto;\r\n\t\t\t\t\tleft: 15px;\r\n\t\t\t\t}body .tdi_18.td_block_template_12 .td-block-title{\r\n\t\t\t\t\tjustify-content: flex-start;\r\n\t\t\t\t}\n<\/style><div class=\"td-block-title-wrap\"><h2 class=\"td-block-title\"><span class=\"td-pulldown-size\">How we build your personal brand<\/span><\/h2><\/div><\/div><div class=\"td_block_wrap td_block_text_with_title tdi_19 tagdiv-type td-pb-border-top p-contenidos td_block_template_1\"  data-td-block-uid=\"tdi_19\" >\n<style>\n\n\/* inline tdc_css att - generated by TagDiv Composer *\/\n\n.tdi_19{\nmargin-bottom:50px !important;\npadding-bottom:30px !important;\n}\n\n\/* phone *\/\n@media (max-width: 767px)\n{\n.tdi_19{\nmargin-bottom:30px !important;\n}\n}\n\n<\/style>\n<style>\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_19,\r\n                .tdi_19 p{\r\n\t\t\t        font-family:Lora !important;font-size:17px !important;line-height:1.6em !important;\r\n\t\t        }.tdi_19{\r\n\t\t\t        color: #000000;\r\n\t\t        }.tdi_19 a{\r\n\t\t\t        color: #6ca6c1;\r\n\t\t        }.tdi_19 a:hover{\r\n\t\t\t        color: #6ca6c1;\r\n\t\t        }\n<\/style><div class=\"td-block-title-wrap\"><\/div><div class=\"td_mod_wrap td-fix-index\"><p>We present your brand using authenticity and credibility, and we convey the ideals and principles that make you distinctive to your audience. We portray you as you are so you arouse the empathy that will increase your engagement and maximise your impact. With this in mind, we produce genuine texts that say a lot about you, meticulously crafted publications at all levels:<\/p>\n<ul>\n<li><strong>Vocabulary<\/strong>. We select meaningful and appropriate terms for your target. We seek accuracy, clarity and simplicity (not simplicity) in the choice of vocabulary, in such a way that you communicate approachability without sacrificing richness of expression. It&#8217;s about reaching potential clients or followers and, at the same time, ensuring good indexing.<\/li>\n<li><strong>Grammar<\/strong> and <strong>spelling<\/strong>. In the same way that a poorly written message would have a devastating effect on the opinion of Internet users, correction is one of the key factors in your success, and we&#8217;re particularly careful with it. We review and perfect every detail in each sentence, each construction, each paragraph, etc., because your information and the way you talk about it are both equally important.<\/li>\n<li><strong>Style<\/strong>. Setting yourself apart from the competition involves developing a real personality that expresses itself like you. We know your essence attracts when you allow it to be discovered naturally. So, we use the tone and register that reflect it without embellishment and fit with your audience&#8217;s preferences.<\/li>\n<\/ul>\n<p>Plus, we update and innovate content, we maintain a friendly dialogue with your visitors to find out what they want, we plan your digital ecosystem with the contact points where you&#8217;ll have a presence. We believe in you and we&#8217;re backing your initiative. Trust us with your brand and we&#8217;ll make it your most valuable asset.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"vc_column tdi_21  wpb_column vc_column_container tdc-column td-pb-span4\">\n<style scoped>\n\/* custom css - generated by TagDiv Composer *\/\n\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_21{\r\n                    vertical-align: baseline;\r\n                }.tdi_21 > .wpb_wrapper,\r\n\t\t\t\t.tdi_21 > .wpb_wrapper > .tdc-elements{\r\n\t\t\t\t    display: block;\r\n\t\t\t\t}.tdi_21 > .wpb_wrapper > .tdc-elements{\r\n\t\t\t\t    width: 100%;\r\n\t\t\t\t}.tdi_21 > .wpb_wrapper > .vc_row_inner{\r\n\t\t\t\t    width: auto;\r\n\t\t\t\t}.tdi_21 > .wpb_wrapper{\r\n\t\t\t\t    width: auto;\r\n\t\t\t\t    height: auto;\r\n\t\t\t\t}\n<\/style><div class=\"wpb_wrapper\" ><div class=\"td_block_wrap td_block_title tdi_22 td-pb-border-top td_block_template_1 td-fix-index\"  data-td-block-uid=\"tdi_22\" >\n<style>\n.td-theme-wrap .tdi_22 .td-pulldown-filter-link:hover,\r\n            .td-theme-wrap .tdi_22 .td-subcat-item a:hover,\r\n            .td-theme-wrap .tdi_22 .td-subcat-item .td-cur-simple-item {\r\n                color: #6ca6c1;\r\n            }\r\n\r\n            .td-theme-wrap .tdi_22 .block-title > *,\r\n            .td-theme-wrap .tdi_22 .td-subcat-dropdown:hover .td-subcat-more {\r\n                background-color: #6ca6c1;\r\n            }\r\n            .td-theme-wrap .td-footer-wrapper .tdi_22 .block-title > * {\r\n                padding: 6px 7px 5px;\r\n                line-height: 1;\r\n            }\r\n\r\n            .td-theme-wrap .tdi_22 .block-title {\r\n                border-color: #6ca6c1;\r\n            }\r\n\r\n            \r\n            .td-theme-wrap .tdi_22 .td_module_wrap:hover .entry-title a,\r\n            .td-theme-wrap .tdi_22 .td_quote_on_blocks,\r\n            .td-theme-wrap .tdi_22 .td-opacity-cat .td-post-category:hover,\r\n            .td-theme-wrap .tdi_22 .td-opacity-read .td-read-more a:hover,\r\n            .td-theme-wrap .tdi_22 .td-opacity-author .td-post-author-name a:hover,\r\n            .td-theme-wrap .tdi_22 .td-instagram-user a {\r\n                color: #6ca6c1;\r\n            }\r\n\r\n            .td-theme-wrap .tdi_22 .td-next-prev-wrap a:hover,\r\n            .td-theme-wrap .tdi_22 .td-load-more-wrap a:hover {\r\n                background-color: #6ca6c1;\r\n                border-color: #6ca6c1;\r\n            }\r\n\r\n            .td-theme-wrap .tdi_22 .td-read-more a,\r\n            .td-theme-wrap .tdi_22 .td-weather-information:before,\r\n            .td-theme-wrap .tdi_22 .td-weather-week:before,\r\n            .td-theme-wrap .tdi_22 .td-exchange-header:before,\r\n            .td-theme-wrap .td-footer-wrapper .tdi_22 .td-post-category,\r\n            .td-theme-wrap .tdi_22 .td-post-category:hover {\r\n                background-color: #6ca6c1;\r\n            }\n\/* inline tdc_css att - generated by TagDiv Composer *\/\n\n.tdi_22{\nmargin-top:20px !important;\nmargin-bottom:30px !important;\n}\n\n<\/style><div class=\"td-block-title-wrap\"><h4 class=\"block-title td-block-title\"><span class=\"td-pulldown-size\">RELATED POSTS<\/span><\/h4><\/div><\/div><div class=\"td_block_wrap td_flex_block_5 tdi_23 td-pb-border-top td_block_template_1 tdc-no-posts td_flex_block\"  data-td-block-uid=\"tdi_23\" >\n<style>\n\n\/* inline tdc_css att - generated by TagDiv Composer *\/\n\n.tdi_23{\nmargin-bottom:30px !important;\n}\n\n<\/style>\n<style>\n\/* custom css - generated by TagDiv Composer *\/\n.tdi_23 .td_module_wrap{\r\n\t\t\t\t\twidth: 100%;\r\n\t\t\t\t\tfloat: left;\r\n\t\t\t\t\r\n\t\t\t\t\tpadding-left: 20px;\r\n\t\t\t\t\tpadding-right: 20px;\r\n\t\t\t\t\r\n\t\t\t\t\tpadding-bottom: 18px;\r\n\t\t\t\t\tmargin-bottom: 18px;\r\n\t\t\t\t\r\n\t\t\t\t    display: flex;\r\n\t\t\t\t}.tdi_23 .td_module_wrap:nth-last-child(1){\r\n\t\t\t\t\tmargin-bottom: 0;\r\n\t\t\t\t\tpadding-bottom: 0;\r\n\t\t\t\t}.tdi_23 .td_module_wrap:nth-last-child(1) .td-module-container:before{\r\n\t\t\t\t\tdisplay: none;\r\n\t\t\t\t}.tdi_23 .td_block_inner{\r\n\t\t\t\t\tmargin-left: -20px;\r\n\t\t\t\t\tmargin-right: -20px;\r\n\t\t\t\t\r\n                    display: flex;\r\n                    flex-wrap: wrap;\r\n\t\t\t\t}.tdi_23 .td-module-container:before{\r\n\t\t\t\t\tbottom: -18px;\r\n\t\t\t\t\r\n\t\t\t\t\tborder-color: #eaeaea;\r\n\t\t\t\t}.tdi_23 .td-module-container{\r\n\t\t\t\t    border-color: #eaeaea;\r\n\t\t\t\t\r\n                    flex-grow: 1;\r\n\t\t\t\t}.tdi_23 .entry-thumb{\r\n\t\t\t\t\tbackground-position: center 50%;\r\n\t\t\t\t}body .tdi_23 .td-favorite{\r\n                    box-shadow:  1px 1px 4px 0px rgba(0, 0, 0, 0.2);\r\n                \r\n                    font-size: 36px;\r\n                }.tdi_23 .td-post-vid-time{\r\n\t\t\t\t\tdisplay: block;\r\n\t\t\t\t}.tdi_23 .td-module-meta-info{\r\n\t\t\t\t\tborder-color: #eaeaea;\r\n\t\t\t\t}.tdi_23 .td-excerpt{\r\n\t\t\t\t\tdisplay: block;\r\n\t\t\t\t}.tdi_23 .td-audio-player{\r\n\t\t\t\t\topacity: 1;\r\n\t\t\t\t\tvisibility: visible;\r\n\t\t\t\t\theight: auto;\r\n\t\t\t\t\r\n\t\t\t\t\tfont-size: 13px;\r\n\t\t\t\t}.tdi_23 .td-post-category:not(.td-post-extra-category){\r\n\t\t\t\t\tdisplay: inline-block;\r\n\t\t\t\t}.tdi_23 .td-author-date{\r\n\t\t\t\t\tdisplay: inline;\r\n\t\t\t\t}.tdi_23 .td-post-author-name{\r\n\t\t\t\t\tdisplay: inline-block;\r\n\t\t\t\t}.tdi_23 .td-author-photo .avatar{\r\n\t\t\t\t    width: 20px;\r\n\t\t\t\t    height: 20px;\r\n\t\t\t\t\r\n\t\t\t\t    margin-right: 6px;\r\n\t\t\t\t\r\n\t\t\t\t    border-radius: 50%;\r\n\t\t\t\t}.tdi_23 .td-post-date,\r\n\t\t\t\t.tdi_23 .td-post-author-name span{\r\n\t\t\t\t\tdisplay: inline-block;\r\n\t\t\t\t}.tdi_23 .entry-review-stars{\r\n\t\t\t\t\tdisplay: inline-block;\r\n\t\t\t\t}.tdi_23 .td-icon-star,\r\n                .tdi_23 .td-icon-star-empty,\r\n                .tdi_23 .td-icon-star-half{\r\n\t\t\t\t\tfont-size: 15px;\r\n\t\t\t\t}.tdi_23 .td-module-comments{\r\n\t\t\t\t\tdisplay: block;\r\n\t\t\t\t}.tdi_23 .td-read-more{\r\n\t\t\t\t\tdisplay: none;\r\n\t\t\t\t}.tdi_23 .td_module_wrap:hover .td-module-title a{\r\n\t\t\t\t\tcolor: #6ca6c1 !important;\r\n\t\t\t\t}.tdi_23 .td-module-title a{\r\n                    box-shadow: inset 0 0 0 0 #000;\r\n                }.tdi_23 .td-image-container{\r\n\t\t\t\t    flex: 0 0 0;\r\n\t\t\t\t}html:not([class*='ie']) .tdi_23 .td-module-container:hover .entry-thumb:before{\r\n                    opacity: 0;\r\n                }@media (min-width: 768px) {\r\n                    .tdi_23 .td-module-title a {\r\n                        transition: all 0.2s ease;\r\n                        -webkit-transition: all 0.2s ease;\r\n                    }\r\n                }\n\n\/* landscape *\/\n@media (min-width: 1019px) and (max-width: 1140px){\n.tdi_23 .td_module_wrap{\r\n\t\t\t\t\tpadding-bottom: 18px !important;\r\n\t\t\t\t\tmargin-bottom: 18px !important;\r\n\t\t\t\t\r\n\t\t\t\t\tpadding-bottom: 18px;\r\n\t\t\t\t\tmargin-bottom: 18px;\r\n\t\t\t\t}.tdi_23 .td_module_wrap:nth-last-child(1){\r\n\t\t\t\t\tmargin-bottom: 0 !important;\r\n\t\t\t\t\tpadding-bottom: 0 !important;\r\n\t\t\t\t}.tdi_23 .td_module_wrap .td-module-container:before{\r\n\t\t\t\t\tdisplay: block !important;\r\n\t\t\t\t}.tdi_23 .td_module_wrap:nth-last-child(1) .td-module-container:before{\r\n\t\t\t\t\tdisplay: none !important;\r\n\t\t\t\t}.tdi_23 .td-module-container:before{\r\n\t\t\t\t\tbottom: -18px;\r\n\t\t\t\t}.tdi_23 .td-module-title a{\r\n                    box-shadow: inset 0 0 0 0 #000;\r\n                }@media (min-width: 768px) {\r\n                    .tdi_23 .td-module-title a {\r\n                        transition: all 0.2s ease;\r\n                        -webkit-transition: all 0.2s ease;\r\n                    }\r\n                }\n}\n\n\/* portrait *\/\n@media (min-width: 768px) and (max-width: 1018px){\n.tdi_23 .td_module_wrap{\r\n\t\t\t\t\tpadding-bottom: 18px !important;\r\n\t\t\t\t\tmargin-bottom: 18px !important;\r\n\t\t\t\t\r\n\t\t\t\t\tpadding-bottom: 18px;\r\n\t\t\t\t\tmargin-bottom: 18px;\r\n\t\t\t\t}.tdi_23 .td_module_wrap:nth-last-child(1){\r\n\t\t\t\t\tmargin-bottom: 0 !important;\r\n\t\t\t\t\tpadding-bottom: 0 !important;\r\n\t\t\t\t}.tdi_23 .td_module_wrap .td-module-container:before{\r\n\t\t\t\t\tdisplay: block !important;\r\n\t\t\t\t}.tdi_23 .td_module_wrap:nth-last-child(1) .td-module-container:before{\r\n\t\t\t\t\tdisplay: none !important;\r\n\t\t\t\t}.tdi_23 .td-module-container:before{\r\n\t\t\t\t\tbottom: -18px;\r\n\t\t\t\t}.tdi_23 .td-module-title a{\r\n                    box-shadow: inset 0 0 0 0 #000;\r\n                }@media (min-width: 768px) {\r\n                    .tdi_23 .td-module-title a {\r\n                        transition: all 0.2s ease;\r\n                        -webkit-transition: all 0.2s ease;\r\n                    }\r\n                }\n}\n\n\/* 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